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安徽省黄山市黟县宏村镇塔川村，素有“中国画里乡村”的美誉。每到秋季，乌桕树树叶色彩斑斓，吸引众多游客。近年来，当地返乡创业青年孙敏和民宿店长徐长英等，通过文创开发、非遗体验、农产品加工等方式，将塔川的秋色转化为文旅产品，如板栗拿铁、乌桕子伴手礼、枫叶耳饰等，打造“秋日集合地”。当地还推出“秋色 +”文旅项目，包括摄影、写生、农事体验、稻田小剧场等，吸引大量游客。塔川村的民宿、农家乐从业人员已发展到300余人，民宿年经营性收入超3000万元人民币，2024年游客接待总量达38万人次。(储玮玮 孙雯 安徽黄山报道)
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