2025国际文旅博览会在合肥开幕 倡议高质量发展促融合升级|国产精品女同一区二区
中新网合肥11月7日电(记者 赵强)2025国际文旅博览会(下称“博览会”)7日在安徽合肥滨湖国际会展中心开幕。博览会以“文旅无界，商机无限”为主题，旨在推动文旅产业跨界融合与高质量发展。
据介绍，博览会展览面积达4万平方米，吸引了近千家参展企业与超万名专业采购商，覆盖文化创意、旅游装备、酒店民宿、餐饮美食、文创产品等多个领域，集中呈现“文旅+百业”的融合趋势。
博览会同期举办第四届中国好礼产业发展论坛、连锁品牌发展大会、安徽民宿产业“双招双引”推介会等20余场配套活动，着力打造集展示、洽谈、体验与合作为一体的综合性平台。
开幕式上，行业代表共同发出《文旅业高质量发展合肥倡议》(下称“倡议”)，提出以“吃住行游购娱学思养”九大要素为标准，全面提升旅游体验。倡议呼吁全行业共同行动，让游客在旅途中“遇见美好、收获成长”。
安徽省政府发展研究中心副主任季翔认为，我国旅游业迈入文旅融合的新时代，从传统的“吃住行游购娱”六要素，升级为“吃住行游购娱学思养”九大要素，这标志着文旅产业正从观光消费向文化体验、精神滋养的高质量发展转变。
“学思养”三要素的加入尤为引人注目。以“思”为例，该《倡议》提出，文旅不仅是感官享受，更应激发思考，故应打造有深度的文化IP，通过历史遗迹、红色旅游、哲学艺术、人物故事等，让游客“开眼、开窍、开心”。
作为博览会的重要活动之一，2025年度“皖美消费”新场景全省发布会同日举行。
主办方表示，博览会通过展览、论坛、发布、路演等多元形式，为文旅产业搭建了交流协作与供需对接的桥梁，预计将吸引超10万专业观众到场。(完)
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